The way patients receive drugs has evolved, but factors like patient adherence and engagement have become critical components in determining therapeutic outcomes. Pharmaceutical companies are providing new treatments, including biologics and complex therapies requiring self-injection. As a result, medical professionals must ensure their patients can confidently and consistently administer their medications at home.
Noble, an Aptar Pharma company, has emerged as a trusted partner for pharmaceutical and biotechnology companies. Their offerings provide comprehensive solutions that enhance patient adherence and engagement.
Supporting the Journey from Device Selection To Post-Market
At the heart of Noble’s capabilities is its commitment to empowering patients through thoughtful, human-centered design and support services. The company engages with pharmaceutical partners as early as the device selection phase.
They help clients evaluate delivery device options by conducting preference and value studies and usability assessments to ensure the chosen device meets the needs of their patients. Their experience in user experience (UX), human factors (HF), and industrial design (ID) enables Noble to guide pharmaceutical teams in selecting and optimizing devices that are intuitive and patient-friendly.
Noble ensures that patient needs are considered from the outset through these services. This proactive approach contributes to better product outcomes and helps meet FDA requirements for human factors validation testing, a key step in the regulatory approval process. Noble also provides FDA submission support, further streamlining the development timeline for pharmaceutical partners and mitigating the risks associated with device usability issues.
Realistic Training Tools to Build Patient Confidence
One of Noble’s core contributions to patient engagement lies in its realistic training devices. These tools are designed to mirror actual autoinjectors and prefilled syringes in both form and function. They allow patients to safely practice self-administration before using the exact medication. By eliminating the fear and uncertainty often associated with self-injection, these devices significantly reduce user error and anxiety, which are key barriers to adherence.
These training devices can be customized to match specific therapeutic brands, including tactile and auditory feedback, safety features, and needle simulation, enabling pharmaceutical companies to offer a seamless, branded training experience. This kind of hands-on, repetitive practice builds muscle memory and boosts patient confidence, which is essential for long-term treatment success.
Innovative Tools for Better Technique
Noble continues to innovate beyond the traditional scope of training by offering tools that enhance the self-administration experience. A prime example is the Angle Aid, an accessory designed to help patients use the correct angle when injecting with prefilled syringes. Incorrect injection angles can lead to pain, bruising, or reduced efficacy, all of which can discourage patients from adhering to their treatment regimens. The Angle Aid helps ensure proper technique, minimizing discomfort and optimizing drug absorption.
This patient-centered thinking sets Noble apart. Every product and service is developed to simplify the patient’s experience while maintaining the integrity and efficacy of the therapy.
Supporting a Mobile Lifestyle
Modern patients lead active lives, and chronic conditions shouldn’t hold them back. Understanding this, Noble has developed a platform and custom travel bags that support the mobility and independence of patients who rely on temperature-sensitive medications. These bags are specifically designed and tested to maintain the required temperature ranges for injectable biologics and other specialty drugs, even during travel.
By enabling patients to transport their medication safely and discreetly, Noble’s travel solutions help eliminate a major source of anxiety for those undergoing treatment. The result is greater flexibility, better quality of life, and stronger adherence to prescribed regimens.
Connecting Patients With Digital Health Solutions
In the digital age, connectivity is a powerful enabler of patient support. Noble has embraced this with its Patient Support Coach, a Bluetooth-enabled component integrated into autoinjectors. This smart technology connects to a companion app that delivers real-time training resources, injection reminders, feedback on injection technique, and ongoing encouragement.
The Patient Support Coach supports first-time users as they learn to self-inject and reinforces good habits over the long term. By combining real-world device use with digital support, Noble bridges the gap between the clinic and the home, ensuring patients never feel alone in their treatment journey.
Evidence-Based Research and Post-Market Analysis
Beyond the patient-facing innovations, Noble offers extensive research services to support pharmaceutical companies in demonstrating the value of their therapies. From preference studies and human factors evaluations to evidence-based research that quantifies the impact of training tools on adherence, Noble provides actionable insights that guide both development and commercialization strategies.
Post-market, these insights can be leveraged to refine training materials, enhance support programs, and make iterative improvements to devices and apps, ensuring continuous improvement based on real-world use.
Enhanced Patient Engagement Solutions
More than ever, healthcare providers are limited in time and resources when training and onboarding patients. Nearly 50% of patients are not receiving in-clinic training, and those who do are limited to fifteen minutes of self-administration training on average. As a result of these challenges, Noble has launched its Enhanced Patient Engagement program, which is focused on providing patients with the right training and onboarding support at the right time in their therapeutic journey.
The program has demonstrated proven results, including the following:
- 38% Improvement in first injection administration (~3.5 days sooner)
- 15% Improvement in time to order first refill
- 29% Improvement in medication persistence at 6 months (~2 more doses)
- 40% Improvement in achieving >80% PDC
A Partner in Empowering Patients
Noble’s holistic approach to patient adherence and engagement spans the entire pharmaceutical product lifecycle. With an unwavering focus on patient empowerment, Noble combines cutting-edge design, realistic training tools, smart digital solutions, and robust support services to help pharmaceutical companies deliver better outcomes.
By working with Noble, pharmaceutical partners gain more than just a service provider—they gain a dedicated ally committed to transforming the patient experience from the very first interaction to successful long-term therapy adherence.
Visit Noble for more information about holistic solutions that ensure effective patient adherence to medical treatments.
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